What is the importance of having a good product knowledge?

Product knowledge helps you respond to any objections properly. Whether it’s about the price of the product or a comparison to a competitor, knowing about your own product (plus the competition) allows you to explain the value in your own product.

Similarly How do I know my product? Use conventional and creative sources of information to learn about your products or services, including:

1. your own experiences using the products.
2. product literature such as brochures and catalogues.
3. online forums.
4. feedback from customers.
5. trade and industry publications.
6. internal sales records.
7. your team members.

How do you discover your needs? Here are four important reminders when uncovering leads.

1. Build trust and rapport. People like doing business with people they know, like and trust. …
2. Ask the right questions at the right time. Have a list of questions prepared before the meeting, but don’t be a slave to your script. …
3. Dig deeper. …
4. Summarize and set the stage.

Identically How can I improve my product knowledge? How to improve product knowledge

1. Offer hands-on experience. …
2. Encourage both conventional and creative information sources. …
3. Provide opportunities to practice. …
4. Use microlearning. …
5. Focus on customer needs. …
6. Provide consistent training. …
7. Offer incentives. …
8. Hold out-of-office training.

How can I learn new product?

Here are some best practices for product knowledge training.

1. Teach sales professionals to understand their customers’ needs. …
2. Use just-in-time training. …
3. Provide opportunities to practice. …
4. Use microlearning. …
5. Provide product refresher training. …
6. Partner with marketing.

How do you study a product? BRAND / PRODUCT STUDY

1. Determine the knowledge degree of a brand / product by the target population.
2. Develop the profile of people who know it.
3. Set the next intended targets for its next advertising campaign.
4. Understand the public’s perception in relation with the brand / product.

also What are the 7Ps of marketing mix? It involves the 7Ps; Product, Price, Place and Promotion (McCarthy, 1960) and an additional three elements that help us meet the challenges of marketing services, People, Process and Physical Evidence (Booms & Bitner, 1982).

How do you identify needs in sales? Identify a Customer’s Needs for Better Sales

1. Offer Fresh Ideas to Customers. …
2. A Willingness to Collaborate. …
3. Be Confident You’ll Get Results. …
4. Listen to a Customer’s Needs. …
5. Understand Everything About Customers. …
6. Help Customers Minimize Risk. …
7. Offer a “Compelling Solution” …
8. Be Upfront About the Sales Process.

How do I sell product?

How to Effectively Sell Your Product or Service

1. Know your product. …
2. Explain your offering in a sentence. …
3. Know your prospect. …
4. Know what message your prospect is ready to receive. …
5. Set your sales presentation goal. …
6. Dress for success.

How do you train customers to products? Best Practices For Successful Customer Training

1. Find Your Purpose. …
2. Establish Measurable Goals. …
3. Create Content That’s Easy To Absorb. …
4. Choose The Appropriate Customer Training Software. …
5. Deliver Both Informal And Formal Learning. …
6. Get Everyone On Board. …
7. Track And improve. …
8. Measure Success!

What are the selling skills?

7 Essential Selling Skills Every Sales Person Should Know

• Communication Skills. …
• Active Listening Skills. …
• Persuasive Skills. …
• Collaboration Skills. …
• Self-Motivating Skills. …
• Problem Solving Skills.

How can I study sales? You need to study the game mentally, physically and emotionally pretty much every single day of your life.

1. Study yourself. …
2. Read to succeed. …
3. Widen your horizon. …
4. Attend workshops, seminars & events. …
5. Learn from Mentors. …
6. Network with peers. …
7. Start teaching sales. …
8. Become a lifelong learner.

What are the most important sales skills?

1. Confidence – maintaining a positive attitude. …
2. Resilience – communicating with conviction. …
3. Active listening – understanding the customers’ needs. …
4. Rapport building – selling your personality. …
5. Entrepreneurial spirit – continual self-improvement.

How do I research a product to sell?

Ways to Find a Product to Sell

1. Solve a customer pain point.
2. Appeal to enthusiastic hobbyists.
3. Go with your personal passion.
4. Consider your professional experience.
5. Capitalize on trends early.
6. Read customer reviews on existing products.
7. Find product opportunities in keywords.
8. Litmus test before you launch.

How businesses promote their products? The best ways to promote a new product or service

• Offer loyal customers an exclusive preview. …
• Use a special introductory offer. …
• Make use of Google My Business. …
• Run a social media contest. …
• Spread the word via email. …
• Write a blog post. …
• Host an event. …
• Offer a complimentary upgrade.

How can you ensure your old customers come back? 9 Simple Ways to Keep Customers Coming Back

1. Stay in touch. …
2. Assume they won’t remember you. …
3. Keep the experience fresh and relevant. …
4. Surprise them. …
5. Collaborate. …
6. Have the right people on the front-line. …
7. Make it easy for customers to reach you. …
8. Listen.

What are 4 C’s of marketing?

The 4Cs to replace the 4Ps of the marketing mix: Consumer wants and needs; Cost to satisfy; Convenience to buy and Communication (Lauterborn, 1990). The 4Cs for marketing communications: Clarity; Credibility; Consistency and Competitiveness (Jobber and Fahy, 2009).

What is the best marketing strategy? The best marketing strategies to try in 2020

• Educate with your content.
• Personalize your marketing messages.
• Let data drive your creative.
• Invest in original research.
• Update your content.
• Try subscribing to HARO.
• Expand your guest blogging opportunities.
• Use more video.

What 4Ps means?

The four Ps of marketing—product, price, place, promotion—are often referred to as the marketing mix. These are the key elements involved in marketing a good or service, and they interact significantly with each other.

What are the three 3 questions you can ask your customer to really get a good understanding of their needs? Here are some of the top questions you should include in your interactions with customers to better identify their needs:

• What interested you in our product/service?
• How open is your company to change?
• What is the biggest barrier preventing you from meeting your goals?
• What is your strategic direction?

What questions do customers ask?

5 Questions Every Customer Asks

• Do I want to do business with this person?
• Do I want to do business with the firm this person represents?
• Do I want and need what this person is selling?
• Does the price and value meet my expectations?
• Is this the right time to buy?
• Order Matters.

What questions should a salesperson ask? Sales Questions to Ask Customers

• “Do we need to include any other decision-makers in our conversation?”
• “If timeline or budget were not constraints, what would your ideal solution look like?”
• “Why is this a priority for you now?”
• “What challenges do you think will come up as you try to purchase the product?”